> ## Documentation Index
> Fetch the complete documentation index at: https://docs.worldbranding.com/llms.txt
> Use this file to discover all available pages before exploring further.

# Scripting

> Short-form video scripts, picked by the type of content you're making.

The Scripting project is the workhorse for short-form video scripts. Unlike Storytelling (which only does personal-story Reels), Scripting handles every category of content: growth, authority, personal, and the hybrids between them. It's the swiss army knife. The little black dress.

When you open this project, you'll see **six choice buttons** instead of one. Each one is a different scripting mode, tuned for a different type of content. Pick the one that matches what you're making.

## The six choices

Mapped to the GAP framework (Growth / Authority / Personal):

### Growth

Scripts built around a **known figure, emerging topic, or trending conversation**. The AI will help you find the angle, search for current info, and turn it into a clear, opinionated take. Best for reaching new audiences who don't know you yet.

Inputs the AI needs: the specific topic, figure, or trend (the more specific the better), and your angle, if you have one. If you don't, it'll cross-reference your North Star to find one that's genuinely yours.

### Authority

**Conviction-driven scripts** built on a six-section framework: Hook, Problem, Reframe, Value, Closing, CTA. Best for building trust with people who already know you exist and need to be reminded why you're worth following.

Inputs the AI needs: the topic (a specific belief, problem, or insight) and your CTA preference (ManyChat keyword, conviction close, or community close).

### Personal

**Personal-story scripts**, content that leads with a real moment from your life and uses it to deliver a lesson the audience can apply. Similar to Storytelling, but more direct: tell it the story and the AI writes the script, no extraction interview.

### Growth + Authority

Hybrid for when you want a trending hook but a deeper conviction underneath it. Use this when the surface topic is the bait and your real take is the substance.

### Growth + Personal

Hybrid for when a trending topic intersects with a moment from your life. Use this when the way *you specifically* experienced something is the angle nobody else can take.

### Authority + Personal

Hybrid for when your conviction is best demonstrated *through* a personal moment. Use this when the story is the proof for the belief.

## How to choose

Not sure which one to pick? Pick by what kind of content you're trying to make right now:

* **Reaching new people who don't know you?** → Growth (or one of the Growth hybrids)
* **Building trust with people who already follow you?** → Authority
* **Sharing a real moment from your life?** → Personal (or a Personal hybrid)

You can always close the session and start a different choice if you picked wrong. Each choice is its own scripting workflow with its own knowledge files.

## What every choice has in common

* All three documents (North Star, Citizen, WorldCode) are auto-injected
* Web search is on (for pulling current information when needed)
* Output is a clean, sectioned script. No commentary before, no explanation after, just the script.

## Tips

* **Be specific in the input.** "Make a video about consistency" won't work. "Make a video about how the people who tell you to just be consistent are usually people who already have audiences" will.
* **The mode confirmation step matters.** Before writing, the AI confirms the mode, topic, and angle. Read it. If anything's wrong, fix it now. Re-confirming is faster than rewriting.
* **Sessions are scoped to the choice.** A Growth script session won't accidentally turn into an Authority script. If you want a different type, start a new session under a different choice. No identity crisis mid-conversation.

## Prerequisites

North Star, Citizen, and WorldCode. All three required for every choice.